Professional E-commerce Website Development

• Website Content & SEO: I rewrote web content with SEO in mind—targeting relevant keywords for product and category pages.
• Website Development: Improved site speed, user experience, and mobile responsiveness to enhance usability and reduce bounce rates.
• Visual Content: Created high-quality graphics and banners to enhance product appeal and branding.
• Marketplace Optimization: Managed and optimizing products, improving ad performance, and streamlining backend operations.

📈 Results – Enhanced Visibility & Sales Performance

• Significant improvement in site performance metrics.
• Increased engagement with visually optimized content.
• Better conversion rates from marketplace listings.
• Improved ROAS from CPC/PPC campaigns.
• Enhanced customer trust and repeat orders

Tools Used

• WordPress & WooCommerce for web development
• Canva and Photoshop for design
• Ahrefs & Google Keyword Planner for SEO
• Helium 10 for listing and keyword optimization
• Google Analytics & Meta Pixel for performance tracking

👩‍💼 Key Responsibilities – Marketplace Management & Digital Optimization

• Managed daily operations of supa.pk
• Listed and optimized products with SEO-rich titles, descriptions, and visuals
• Monitored inventory, pricing, deals, and promotions
• Planned and executed CPC/PPC ad campaigns on Supa.pk
• Analyzed ad performance and optimized for higher ROI
• Conducted detailed competitor research and keyword strategy
• Handled customer support, order fulfillment, and returns coordination
  
• Delivered regular sales performance reports and actionable insights
  
• Stayed updated with eCommerce trends, policies, and algorithm updates