Google Ads · Meta Ads · Dubai & UAE

PPC Services in Dubai: Google Ads & Meta Ads That Bring Real Leads

Nimrah Digital offers PPC services in Dubai for businesses that want enquiries, not just clicks. We plan, build and manage your Google Ads and Meta ads (Facebook, Instagram and WhatsApp), track every lead, and report in plain language.

  • Google Search, Performance Max, YouTube, Facebook, Instagram & WhatsApp ads
  • Ad accounts in your name, budget paid directly to Google or Meta
  • English & Arabic campaigns for Dubai and the UAE
What you get every month
Campaign managementGoogle & Meta
Weekly optimisationBids, audiences, ads
Lead trackingForms, calls, WhatsApp
Monthly reportLeads & cost per lead
⭐ 4.9 on Google · 14 client reviews
Short answer: PPC services in Dubai are pay-per-click ads on Google and Meta where you pay only when someone clicks or takes an action. A good PPC partner picks the right platform, sets up tracking, writes the ads, and keeps cutting waste so your cost per lead goes down over time.
What we manage

Google Ads Agency in Dubai and Meta Ads, Under One Roof

With our PPC services in Dubai, one team plans your search ads and social ads together, so they support each other instead of competing for the same budget.

Google Search Ads

Show up at the top of Google when people in Dubai search for your service, and pay only when they click.

Performance Max & Shopping

Sell products from your online store across Google Search, Shopping, YouTube and Maps from one campaign.

YouTube Ads

Short video ads that build trust and retarget people who already visited your website.

Facebook & Instagram Ads

Meta ads built around your offer, with images, reels and lead forms aimed at the right UAE audience.

WhatsApp Click-to-Chat Ads

Ads that open a WhatsApp chat with your team, the way most UAE customers prefer to enquire.

Retargeting

Bring back visitors who looked at your website or Instagram but did not contact you yet.

Tracking & Reporting

GA4, Google Tag, Meta Pixel and Conversions API set up properly, so every lead is counted.

English & Arabic Ads

Ad copy and campaigns in English, Arabic or both, tested side by side.

Choosing a platform

Google Ads or Meta Ads: Which Fits Your Business?

Short answer: Google catches people who are already searching; Meta creates demand from people who are not searching yet. Most of our PPC services in Dubai combine both.

Google AdsMeta Ads
How people find youThey search for your serviceThey see your ad while scrolling
Best forUrgent or high-intent services, ecommerce productsVisual offers, beauty, food, events, new brands
Ad formatsSearch, Shopping, Performance Max, YouTubeImages, reels, carousels, lead forms, WhatsApp
TargetingKeywords and locationLocation, interests, behaviour, lookalikes
Typical goalCalls, form leads, salesWhatsApp chats, leads, awareness, retargeting
Budget & pricing

How Pricing Works for Paid Ads

Every project in our PPC services in Dubai has two parts. Keeping them separate means you always know what went to the platform and what went to management.

  1. Ad budget: paid from your own card directly to Google or Meta. You control it and can pause it any time.
  2. Our fee: pay per ad, or one monthly fee to manage both platforms.
Single Meta adAED 250per ad
Single Google adAED 350per ad
Meta + Google, monthlyAED 2,000per month, ads based on your needs

Costs depend heavily on industry and offer. As a reference point, WordStream's 2025 Facebook ads benchmarks put the median cost per lead at $27.66 across industries (US data). UAE costs differ, which is why we start with a small test budget and scale only what works.

UAE ad rules to know

  • Advertiser permit: business owners promoting only their own business don't need the UAE Media Council advertiser permit, but influencers you pay to promote you must have one (Khaleej Times).
  • Healthcare ads: DHA-licensed clinics must follow the DHA social media advertising standards, which ban claims like "the best", "100%" or "no side effects".
  • Special categories: Meta limits targeting for housing, employment, credit and social issue ads, so these campaigns need a different setup.
How it works

Our 5-Step Process for PPC Services in Dubai

  1. 01

    Free call & audit

    We look at your business, goals and any past ads, then agree on one clear target, such as cost per lead.

  2. 02

    Plan & tracking

    Keyword and audience research, campaign plan, and tracking set up before any money is spent.

  3. 03

    Launch & test

    Ads go live with several audiences, keywords and creatives so we learn quickly what works.

  4. 04

    Optimise weekly

    We cut what does not convert, move budget to winners and keep improving ads every week.

  5. 05

    Report & scale

    A simple monthly report with leads, cost per lead and next steps. We scale only what pays back.

Why Nimrah Digital

A Meta Ads Agency in Dubai That Also Knows SEO & Websites

Ads only work when the page behind them converts, so our PPC services in Dubai always start with your landing page. Because we also build websites and run SEO, we fix the landing page, the tracking and the ads together, instead of blaming each other.

  • Founder-led: you work directly with Nimrah, SEO expert in Dubai with 9+ years in digital marketing
  • Campaigns run for clients and markets in the UAE, Saudi Arabia, the UK, Malaysia and Pakistan
  • No lock-in contracts, and the accounts always stay yours
FAQ

PPC Services in Dubai: Common Questions

What do PPC services in Dubai include?
PPC services in Dubai cover planning, building and managing paid ads on Google (Search, Performance Max, YouTube) and Meta (Facebook, Instagram, WhatsApp). With Nimrah Digital that includes keyword and audience research, ad copy in English and Arabic, tracking setup, landing page advice, weekly optimisation and a clear monthly report.
Should I run Google Ads or Meta ads?
Use Google Ads when people already search for your service, for example an emergency AC repair or a dentist near them. Use Meta ads when you need to create demand with visuals, offers and retargeting, for example a salon, restaurant or new product. Many Dubai businesses get the best results by running both, with Google catching ready buyers and Meta building awareness.
How much ad budget do I need?
There is no fixed minimum. Your ad budget is paid directly to Google or Meta, separate from the management fee. As your Google Ads agency in Dubai, we start with a test budget sized to your cost-per-lead goal, measure real results for two to four weeks, then increase spend only on the ads that bring enquiries.
Is the ad budget included in your fee?
No. The ad budget goes straight from your own card to Google or Meta, and the ad accounts stay in your name. Our fee only covers the setup and management work, so you always see exactly what was spent on ads.
Do I need an advertiser permit to run ads for my own business?
According to the UAE Media Council rules reported by Khaleej Times, business owners promoting only their own business do not need the advertiser permit, but influencers or creators you pay to advertise for you must hold one. Rules can change, so check the latest guidance from the UAE Media Council.
Can you run ads for clinics and healthcare businesses in Dubai?
Yes. Health ads from DHA-licensed clinics and doctors must follow the DHA social media advertising standards, which ban claims such as 'the best', '100%' or 'no side effects' and require risk warnings for procedures. We write ad copy that follows these rules.
Do you run ads in Arabic?
Yes. We can run campaigns in English, Arabic or both, with separate ad sets for each language so you can see which one brings more leads.
Who owns the ad accounts and data?
You do. Unlike some Meta ads agency in Dubai setups, we set up or connect your own Google Ads account, Meta Business Manager, Pixel and Conversions API under your business, and you keep full access if you ever stop working with us.
How fast will I get leads from ads?
With PPC services in Dubai, ads can start bringing clicks and messages within days of going live. The first two to four weeks are a learning period where we test audiences, keywords and creatives, so cost per lead usually improves after that.

Ready to Get Leads From Google & Meta Ads?

Tell us a little about your business and we'll reply on WhatsApp with a free plan for PPC services in Dubai that fit your budget.

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